Apple Introduces iBook 2 to Help Boost IPad in Schools

January 19, 2012, 11:34 AM EST By Adam Satariano

Jan. 19 (Bloomberg) -- Apple Inc., the world’s largest technology company, introduced a new product to make digital versions of textbooks available on the iPad.

The new service is called “iBooks 2” and is intended to help make textbooks more interactive and searchable, Phil Schiller, Apple’s senior vice president of product marketing, said today at an announcement in New York. More than 1.5 million iPads are being used for educational purposes, he said.

To contact the reporter on this story: Adam Satariano in San Francisco at asatariano1@bloomberg.net

To contact the editor responsible for this story: Cecile Daurat at cdaurat@bloomberg.net

View the original article here